3M™ ESPE™ Engaged 1MD to develop and launch a brand to represent the four dental consumer channels that 3M ESPE have, 1.Clinpro™, White & Brite, MDI Mini Denture Implants and Lava™.
1MD Developed an over arching Brand Portal site to bring the 4 channels together for a stronger presence online. A consistent style was introduced to compliment the love 2 smile and four existing brands.
The four sites and portal are all managed by the same admin using our 1Business solution.
Profile Products Engaged 1MD to do a Christmas Retail campaign to highlight the quality of their products and to highlight how they can be displayed creatively in any home. 1MD created a refferal based campaign to help grow the Profile Products member base. The Campaign was a great success, with all KPIs being ticked.
Profile Products Engaged 1MD to solve some fundamental problems, 1. Highlight the quality of their products and 2. highlight how they can be displayed creatively to inhance any home.
1MD responded with a strategy to info, educate and convert users on their existing eCommerce platform, We created a referral based membership offer to help grow the Profile Products retail member database. We shot a range of great lifestyle photos to highlight their range and created product bundles to inspire shoppers to be creative with the wonderful range shown.
The Campaign was a great success, With Site traffic up 160%, eCommerce Rate increased to 3.5% and all other KPIs being ticked.
Liquidity Finance engaged 1MD to rebuild their AU website, Liquidity Finance is a company with a wealth of knowledge but have struggled to present the information online is such a way that their customers and prospects could easily digest what was relevant. Our Goal was get people the right information about using a mortgage broker, educate the user in the taking the right steps to finally get them to click "Contact".
Our 1Business platform was used to create the sites framework, tools like the banner manager, ad manager and Actions manager were used to create a smooth user experience that has really generate relevant leads.
1MD was engaged by HK Fashion to launch the Italian bag range "Hells kitchen" in Australia. We built an eCommerce Platform, and created the supporting offline marketing materials used for the fashion shows and in-store promotions.
Wildkard engaged 1MD to refresh the existing logo and brand direction, and develop an engaging Flash built website to support the Wildkard promotions and campaigns.
1MD was engaged by EKC Projects to create a brand identity for a new men’s shoe range – Meandher. We also designed and developed the website and ecommerce platform for the brand. Since launching in February, www.meandher.com.au has recorded 1500 visitors with an average site time of 3 minutes.
1MD was engaged by Medivac to create an online brand presence for SunnyWipes, an environmentally friendly anti-bacterial product range. The product has three target markets – families with children, health professionals, and in the workplace. The challenge was to create a website that enables the brand to communicate the right messaging to all three markets. We created an engaging professional site with visual navigation to capture the different target markets and deliver customised product content.
1MD was engaged to develop the brand for a new lingerie boutique. The project entailed designing the logo, and creating a brand palette to work across the collateral and shop interior. We sourced the fabric, fittings, and furniture for the shop interior to compliment the brand styling. In addition, we also illustrated a sexy wall mural to capture the attention of street traffic.
Using our 1Store Platform, we were engaged to build a comparison engine. The site initially launched with Users being able to compare credit cards, and over the next 12 months Users will be able to compare electricity, broadband, home loans and shopping offerings.
Light Speed Research engaged 1MD to develop and launch their new platform www.mysurvey.net.au. 1MD created a refreshed brand direction to revitalise the My Survey brand, and developed a content strategy to better communicate its offerings to new & existing members. This project included the website, the Member Surveys, Communications Tools, Icons, and Online Media campaigns.
1MD was engaged to work with Hopedell to enhance Western Sydney Parklands’ online presence, and communicate the Parklands features and future attractions. This project included creating a series of brochures, billboards and eNewsletter’s to highlight the various offerings of Western Sydney Parklands. We also enhanced the current website, adding in a map to enable Users to easily reference the Parklands areas, and reviewing the site content to improve search optimisation.
1MD was engaged to create the brand direction for the 2010 Sydney Festival of Football tournament. We developed the brand direction, the on and offline collateral, print materials, TVC animations, the brand website, and a Facebook fan site. All is less than a month!
2B Interactive engaged 1MD to develop the branding for Sony Entertainment’s ‘Entertain Me’ brand. This project also included the website creative direction, and creating an online styleguide for the brand.
